Wool Marketing and Supply Chains

Wool Marketing and Supply Chains In reference to an article on Sheep Central September 02, 2020 "Should Australia spend more or less on Wool marketing" I am horrified at the suggestion of spending $200 million on more generic marketing for wool, so I must ask the question; How do you market a commodity? After [...]

Wool Marketing and Supply Chains2020-09-04T17:49:56+09:30

Re-thinking the wool industry business model

Increasingly various people involved in the wool industry are writing about the need for change: Article published in farmonline Mar 21, 2020 Presentation by Giovanni Schneider at IWTO May 2020 Re-thinking the wool industry business model The recent article by Glenys Traill-Nash in The Australian titled Coronavirus: “Fashion [...]

Re-thinking the wool industry business model2020-08-10T23:06:39+09:30

Australian Wool – Lost Transparency Opportunity

Lost Transparency Opportunity Sheep Central | April 21, 2020 AUSTRALIA’S wool industry has lost an opportunity to promote unequivocal transparency by allowing wool from freeze-branded sheep to be described as ‘non-mulesed’, according to Italian processors Reda and Vitale Barberis Canonico. After three rounds [...]

Australian Wool – Lost Transparency Opportunity2020-05-13T16:43:35+09:30

Open Letter from Italian Wool Trade Association

Claudio Lacchio Italian Wool Trade Association Open letter from Italian Wool Trade Association Sheep Central | April 22, 2020 TOP maker and Italian Wool Trade Association board member Claudio Lacchio has penned an open letter to Australian Wool Innovation chair Colette Garnsey contesting her statement to Australian wool growers [...]

Open Letter from Italian Wool Trade Association2020-04-25T18:01:57+09:30

NSW Farmers backs breech modification category

NSW Farmers backs breech modification Sheep Central | March 16, 2020 NSW Farmers have controversially backed the inclusion of an alternative breech modification or mulesing method category on the Australian Wool Exchange’s National Wool Declaration. In a statement released late last week, the New [...]

NSW Farmers backs breech modification category2020-04-27T13:02:58+09:30

Dung beetles prove resilient in bushfires

Dung Beetle Farm Online | Shan Goodwin | March 12, 2020 The valuable little critters fast becoming a best friend to the cattle producer, dung beetles, appear to have held their numbers relatively well in bushfire ravaged regions. Scientists have been pleasantly surprised by the abundant and diverse populations [...]

Dung beetles prove resilient in bushfires2020-03-23T16:29:42+10:30

Sheep freeze branding developer opposes latest NWD proposal

Dr John Steinfort Sheep freeze branding developer opposes latest NWD proposal Sheep Central | Terry Sim | February 26, 2020 A PROPOSAL to describe sheep freeze branding as an ‘alternative method’ or AM on the National Wool Declaration does not have the support of the company promoting the breech [...]

Sheep freeze branding developer opposes latest NWD proposal2020-04-26T18:05:06+09:30

MJ Bale experiment

Australian menswear retailer M.J. Bale has announced five-year agreement with a Tasmanian-based wool farm. Ragtrader | January 15, 2020 The 116-year-old conservationist-led farm, Kingston, will be secured as a supplier for the brand. The agreement includes the exclusive supply of [...]

MJ Bale experiment2020-03-15T15:08:38+10:30

Introducing new dung beetles to reduce flies

Dung beetles at work Introducing new dung beetles to reduce flies The Land | Sharon O'Keefe | January 14, 2020 Swallowed a few flies this summer? Australian scientists are looking to introduce new species of dung beetle, hoping to decrease fly populations exacerbated by [...]

Introducing new dung beetles to reduce flies2020-03-15T15:08:38+10:30

Shaun the Sheep

Click the picture to see the video The Woolmark Company = Australian wool growers money. Can any see any reference to Australian merino? Shaun the Sheep The Land | Lucy Kinbacher |  January 8, 2020 Australian wool has joined forces with one of [...]

Shaun the Sheep2020-03-15T15:08:38+10:30
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