General interest

Wool’s carbon Audit

Rural Press | Stock Journal | January 3, 2012 ON-FARM data collection of carbon stocks on woolgrowing properties will unlock productivity gains and help inform ways that growers can be recognised for storing carbon. Research by Australian Wool Innovation is … Continue reading

Proving the environmental credentials of wool

Stock Journal |Deanna Lush | January 3, 2013 ‘Green’ wool a priority PROVING the environmental credentials of wool will be one of Australian Wool Innovation’s top priorities in 2013. AWI group manager of market intelligence and reporting Paul Swan said … Continue reading

Click go the sneers in trans-Tasman wool row

The Australian  Adam Shand  January,5, 2013 NEW Zealand farmers are pulling the wool over the eyes of consumers, claiming Australian fibre as their own as the trans-Tasman rivals battle it out for international market share. And the gloves are off … Continue reading

From paddock to Patagonia garment

Rural Press Stock Journal | Terry Sim | 31 August 2011 FOR 40 years, Streatham woolgrower Bill and Trina Weatherly wanted to see what their wool could do. The NewMerino® base layer T-shirt launched by Patagonia recently was the first … Continue reading

Armani deal benefits NZ wool

Weekly Times  |  Brian Clancy     July 6, 2011 NEW Zealand Merino wool growers will get a free ride from Australia’s latest promotional venture with the Italian retailer Armani. But Australian Wool Innovation chief executive Stuart McCullough said the move was … Continue reading

Chile’s ash dump and Patagonia’s sheep

Financial Times blog site June 15,2011 A  million sheep in Argentina’s Patagonia, a region prized for its luxury wool, could in the devastating ash dump from Chile’s Puyehue volcano, a farm association is warning.

Merino 2020 Conference in Wagga

Rural Press TERRY SIM   05 Jun, 2011 03:30 AM For more information: merino2020 web site A VISION for the Merino industry will be high on the agenda of the inaugural Merino 2020 conference in Wagga Wagga, New South Wales in … Continue reading

Green is Good

Australian Wool Innovation Newsletter March 2011 Consumer awareness of environmental issues and demand for ‘green’ products and services in Tier 1 Chinese cities such as Shanghai and Beijing is ‘skyrocketing’, according to consumer survey results reported in Ecotextile News this … Continue reading

IWTO Conference May 9-11, 2011

The International Wool Textile Organisation (IWTO) is organizing its 80th Congress in China’s ancient city of Hangzhou on May 09-11, 2011. The IWTO Congress is an annual meeting point for the whole wool industry covering the wool demand chain, from … Continue reading